
Search Engine Marketing with Social Media
Search Engine Marketing with Social Media
Let’s start from the beginning… What is social media?
To understand where social media is today, we need to understand how it started. Long before there were web sites (pre-1994/HTML), the Internet consisted of bulletin boards; the predecessor to the modern day forum. Bulletin boards were threaded discussions that people could post messages too.
After that we saw News Groups emerge. News groups were largely unregulated gatherings of people who shared common interests; such as Ford Mustangs or Gas Prices?. News groups were structured by keywords and sorted by dates, so visitors could view the most recent posts. Viewers also had the ability to respond to posts, much like the modern day forum or blog. One of the major differences between early news groups and modern forums were the lack of moderators. There was no one there to keep the posts on topic, or administer the group. The lack of regulation, coupled with the openness for anyone to contribute resulted in a lot of lengthy, heated arguments between users. Read the rest of this entry »


